Cheesecake Is Everything

Client: Philadelphia Cream Cheese
Interactive
Design
Fulfillment
Manufacturing
Product Design
Still Photography

In another collaboration with Philadelphia Cream Cheese for their Cheesecake is Everything campaign, U&U created 2 unique cheesecake baking kits for sale on Amazon - one for a camera cake and one for a purse cake. U&U handled everything from planning the layout of the kits and items to be included to illustrating and designing all print material, procuring all kit items and ingredients, designing the packaging, staging a photoshoot and ultimately fulfilling each of the kits ourselves. It was a massive undertaking and successful one - the kits sold out in 48 hours!